Friday, June 23, 2017  
10 August, 2016 at 10:38 AM
Ford in reverse gear, cuts prices in India
By K Ramesh
Ford Figo Aspire
Ford has gone into reverse gear in India. The American carmaker which has been struggling to make a mark in India for a long period of time has cut prices of Ford Figo hatchback and Ford Figo Aspire compact sedan by up to INR 91,000.

This move is in stark contrast with some of its bigger Indian rivals like Maruti Suzuki and Hyundai India which have effected a price hike across their model ranges earlier this August. However, the price reduction is restricted to 10 trims, four of them being from the Ford Figo stable. Ford Figo Aspire and its hatchback sibling Ford Figo are available in nine trims each with three engine options, taking the total count to 18.   

Ford Figo Aspire’s Titanium trim with 1.2-litre engine, now comes with the biggest price cut of Rs 91,000 that brings its cost down to INR 5.99 lakh from INR 6.90 lakh earlier. Ford India has also slashed prices of Trend and Titanium+ trims with same engine to INR 5.76 lakh and INR 6.80 lakh from INR 6.01 lakh and INR 7.45 lakh, respectively. Prices of three trims of Ford Figo Aspire 1.5l TDCi were reduced too (see the list below).

When it comes to the Ford Figo, the trims that now come with lower prices include the Titanium and Titanium+. The price reduction is up to INR 50,000 and Ford Figo Titanium 1.5-litre TDCi has seen maximum cut in the price tag to INR 6.53 lakh from INR 7.03 lakh earlier. All these prices are at ex showroom Delhi.

The details of Ford Figo and Figo Aspire variants that have seen cut in prices (old prices in brackets)

Ford Figo
Ford Figo Titanium 1.2-l petrol - INR 5.65 lakh (INR 5.94 lakh)
Ford Figo Titanium+ 1.2-l petrol- INR 6.28 lakh (INR 6.58 lakh)
Ford Figo Titanium 1.5-l diesel- INR 6.53 lakh (INR 7.03 lakh)
Ford Figo Titanium+ 1.5-l diesel- INR 7.17 lakh (INR 7.67 lakh)

Ford Figo Aspire

Read More On : Ford , Ford India , Ford Figo , Ford Figo Aspire
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